0

What Is a Good Source To Get Traffic To Your Website?

What Is a Good Way To Get SEO Traffic To Your Website?

Transcript of the video:

Hi there, and thanks for checking this video out. It’s another video about SEO Q&A.

TODAY’S QUESTION:

And today’s question is:

what is a good source to get traffic to your website?

Now this is a really great question because there is so many different ways to do it.

What search engine optimization is based off of is free traffic on the internet from search engines like Google.

If you’re a Dallas dentist, that person is gonna get traffic. These guys, these guys, these guys, (the first three business listings in Google Maps) they’ll probably get traffic. Or they will get decent traffic for people looking for dentists in the Dallas area.

The lower you go, the less traffic you get.

And then of course you go to page two, three. You get back to three and four, no one is gonna see you. Not many people see you on page two, but a couple folks do. That’s one way, you could get it (traffic/visitors) through search engines.

But if you’re a local business, if you’re a local dentist, I highly recommend becoming a member of your local chamber of commerce. If you get listed on the chamber of commerce website, then folks who are other chamber members might see you. And let’s see if we can go to that member directory.

Anyway, so folks could be on here, and they can see you, and they could click on your website through here. See, the member directory. You could get traffic there, see. Oh, I want to talk to somebody in real estate, they could find you through there. That’s a good way, your chamber.

Marketing That Works for Your Business

And it kind of depends on your strengths. One of the things I can do is I’m in local networking works, and on … Sorry, about my phone. And on chambers of commerce. In my local networking groups, I might offer them a free SEO evaluation, or audit, and give them a link to my website, and people might take me up on that. You could get traffic that way, and that’s just word of mouth in a networking group.

You can get traffic all over the place, you just got to get creative.

On the internet, I mean, it kind of depends on what you’re good at. You can get traffic off of Quora. This question came from Quora. You could go on Quora, and if you provide really good questions, you can maybe get people to click on the link to your website. Or you could get traffic obviously off of YouTube, Vimeo. You can get traffic off of social media of course. It kind of depends on what you’re good at.

Another one, another good one is forums.

If I’m a dentist, and I go to dental forums, yeah. I could hook up with one of these forums, Dentaltown, that’s a big one. And I could go on Dentaltown, and I could post questions, and I could answer … Especially, answering like really good … Putting out really good answers, and then you kind of get known on a forum, and then people will click to your website, or they ask you more questions. It’s kind of like a more niched out version of Quora. There is a whole bunch of different ways that you can get traffic on the internet.

Ads in the Mail Still Work

You can also do it through doing a direct mailer in like a local neighborhood, if you’re a local business, and you can send them an offer on your website. There are so many different things that you can do to get traffic to your website.

But this is what won’t work, if you just sit back and hope it’s gonna happen.

Get out there, try a bunch of different things, answer questions on forums. Post in different social medias, try and drive traffic through your local businesses, and through speaking events, and see what works. But there is a lot of different ways. It’s marketing. How can you market your business? Get your name out there, and try it because you’re not gonna know what works unless you try.

I hope you found this helpful. And as always if you have any questions, just let me know, and I’ll do my best to answer.

0

12 Ways SEO Can Help Your Business Succeed

Search engine optimization, or SEO for short, is one of the most effective marketing tools available for any business, no matter how big or small. Without SEO, your business is at a disadvantage and employing just some of the top techniques can help your business succeed in many different ways:

1. Search Engine Results Page

When looking for products, services, information or a business online, most people do not scroll down a search engine results page, never mind going to the next page. If your website does not appear among the top rankings, you are less likely to attract more visitors. The more traffic you can generate, the more likely your business is to succeed. The primary goal of SEO is to improve a search engine ranking.

2. Compete With Big Business

Small businesses can gain the same benefits from SEO as big corporations meaning that it evens out the playing field allowing small business to compete and often beat big business in the search engine ranking game. By using an integrated digital marketing strategy and employing all the SEO tools in their arsenal correctly, it is entirely possible for a small business to be ranked higher and therefore attract more traffic and business than their largest competitor.

3. Direct Competition

Often it is not big business that is in direct competition with your business, and it is other local businesses offering the same products or services that provide the most significant threat. Focusing an SEO strategy on taking into account your location and direct competition, will help you compete better on a local level. You can be sure that your greatest regional competition is using SEO to attract more business their way.

4. Build Your Brand

The goal of any great marketing strategy is to build an maintain a strong brand. SEO focuses on providing messaging and other techniques that will help make your brand. Also, SEO can assist in maintaining a strong brand presence once it has been established.

5. First Impressions

First impressions count, and a high search engine ranking plus a quality SEO website can provide a positive first impression. People automatically assume that a top-ranked website provides reliable information and is reputable. This impression is essential to internet users not only visiting your site, but their potential for buying your products or using your services is increased.

6. The Bottom Line

Any marketing strategy must result in increased website visitors and customers for a business. SEO can show real results in increased traffic to a website and how this traffic is directly translated into increased profits. It should go without saying that any strategy that increases profits is of value to the bottom line of every business.

7. The Cost

SEO is considered to provide the highest return on investment (ROI) of any marketing strategy. This means that the value it provides far outweighs the cost of employing the different types of SEO techniques. It is the cheapest strategy available – making it even more accessible to small businesses to compete with big business. In fact, some SEO techniques can be employed by you, meaning that the cost to the company is zero while the value continues to increase.

8. Long-Term Results

SEO is not about quick results and gaining profitability for a short period. Instead, it is about building an online reputation that is solid from the foundation up and ensuring that the benefits are sustainable over the long term. While this does mean that SEO can take time to show results, it also means that a strong online presence can be maintained once it has been established. SEO is, therefore, an ongoing digital marketing solution rather than a quickie strategy.

9. The Mobile Market

The latest research shows that more internet users are now using mobile devices to access the internet than conventional laptops or PCs. SEO provides a focused approach to optimizing websites for this mobile market. From the more traditional techniques like a content generation to ensure that a site is mobile friendly, SEO is the top tool in your kit to provide that mobile device users do not overlook your business.

10. Enhanced Online Visibility

Establishing a strong online presence is at the heart of online business success. SEO uses a variety of different strategies to improve online visibility including social media management, link building as well as search engine ranking.

11. Tailor-made

Every business is different and therefore has different marketing and SEO needs. An expert SEO consultant or agency considers this and can design a tailor-made package to suit the unique needs of your business while ensuring a comprehensive digital marketing solution.

When researching who to turn to for help with Google, it’s best to find a company, that can actually deliver on the results they are offering.  Ask for referrals from friends and family members to see if they have worked with any agencies that can deliver results.

12. Evolve And Adapt

A few years ago, a rumor was doing the rounds that SEO was on its way out and will no longer provide benefit to business success due to the ever-changing search engine algorithms making the industry much more challenging. However, SEO has evolved and adapted its techniques as required to ensure that their clients keep receiving the advantages of SEO.

Today, SEO is stronger than ever, and the benefits that it can provide to help your business succeed are more significant than before. In fact, it seems as though search is here to stay for the long term to continue providing the same advantages to small, medium and big business.